Shopping Trends this holiday season

This year, amid a national recession and global pandemic, Nigeria is facing the most unusual holiday season any of us have ever experienced before. The pandemic has forced the whole globe to move to the

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How Retailers can use Data to drive Holiday Sales Decisions.

To inform each and every business decision and plan, a data-driven company utilizes insights gleaned from data analysis. Specifically, businesses in the retail sector can leverage data to make more strategic decisions related to customer

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